Charlene Yang

Email: charleneyangyhy@gmail.com

Connect with me on Linkedin.

View my resume.

Education History

  • Expected Graduation Year 2028

  • 2020-24

    International Baccalaureate

    • Economics HL

    • English A Literature HL

    • Biology HL

    • Computer Science SL

    • Mathematics Analysis and Approaches SL

    • Chinese A Literature SL

  • 2017-20

  • Summer 2023

  • Spring 2023

  • Summer 2021

    Foundations of Neuroscience

  • Summer 2019

    Introduction to Logic

Work Experiences

    • Built IME website prototype using Figma and assisted in UI/UX design for stand-alone brand shop site.                       

    • Managed logistics and recruitment for focus group studies in LA and New York, with over 30 participants. 

    • Conducted competitor analysis and designed IME’s customer relations management system.

    • Facilitated market research amongst 30+ teenagers by interviews to determine factors triggering emotional purchases.                               

    • Analyzed viewership preferences of trending anime and related short-form content to boost marketing effectiveness. 

    • Identified consumer behavior due to engaging with anime culture in entertainment sector by deep-dive interviews.

    • Conducted user interviews among 50+ students with ADHD or dyslexia.

    • Developed front-end prototype, UML diagrams, and flowchart of an assistive technology platform for helping students with learning disabilities.

    • Designed brand portfolio and created marketing materials for MindBridge.

    • Conducted alpha testing on 5+ students with ADHD to gather feedback.

    • Spearheaded social media presence research on over 30 F&B firms in China to investigate acquisition opportunities.             

    • Conducted general research on the Southeast Asia F&B industry to provide a list of potential firms of interest. 

    • Collected and interpreted financial statements on potential acquisition targets with public information and Pitchbook for an $11 billion AUM firm.

    • Guided interviews with 10 rural parents for Stanford China Center's parental training initiative.                     

    • Assessed qualitative and quantitative data using Excel to evaluate effectiveness of the initiative. 

    • Gathered direct feedback from trainers to change inventory prepared to increase focus for children during training.

Community Leadership

  • UWCCSC Entrepreneurship Main Leader

    Led 13 students to earn bronze at ASDAN regionals; spoke at TEDx on sustainable consumer habits. Redesigned and pioneered reconstruction of the school market; developed a school merchandise and marketing plan. Organized E-week with 600 in attendance and guest speaker events; designed a semester-long entrepreneurship curriculum.

  • UWCCSC Girls' Soccer Varisity Captain

    Led team to third place in 2023 SYAC U19.

  • Bye-Binary Founder&Leader

    Speaker at global issues forum on modern feminism and anti-feminism discourse with 500 attendees. Chaired Vagina Week 2022 & 2023 with 600 attendees; frequently moderated workshops with 30+ members in attendance. Drove community recognition of international social rights events, practicing gender neutrality in daily conversations.

Feeling compelled to carve a path toward change, I founded Bye-Binary, a gender activism club on my high school campus. We hosted multiple workshops in our community, delving into the complexities of gender and inviting students to question preconceived notions and embrace inclusivity.

UWCCSC Zhixing Fair 2022

Despite feeling the weight of responsibility, leading the girls' varsity soccer team taught me resilience. Together, we faced every challenge head-on, emerging stronger and more united.

UWCCSC Girls Varsity Soccer 2023